Traverse Bay Farms Launches Veggie Advantage Blend With 20 Vegetable and Plant Sources

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New Vegetable Blend supplement from Traverse Bay Farms combines vegetables, greens, mushrooms and plant extracts in convenient daily capsules

Bellaire, MI (PRUnderground) October 19th, 2026

Getting more vegetable variety doesn't always require another trip to the produce aisle.

Veggie Advantage, from Traverse Bay Farms, has introduced Veggie Advantage Vegetable Blend, a new daily vegetable supplement made with ingredients from 20 vegetable, mushroom and plant sources.

Each three-capsule serving provides 2,250 mg of Vegetable Blend.

The formula combines vegetable powders and concentrated extracts and includes familiar foods such as broccoli, carrot, kale, spinach and zucchini along with mushrooms, artichoke, asparagus, garlic and other plant sources. Traverse Bay Farms

The concept is simple:

More plant variety. Less preparation.

"Vegetables aren't interchangeable," said Andy LaPointe, co-founder of Traverse Bay Farms. "Broccoli isn't spinach. Spinach isn't garlic. Mushrooms bring something different again. Vegetable Blend gives consumers a convenient way to bring many different plant ingredients together in one formula."

What Is Veggie Advantage Vegetable Blend?

Veggie Advantage Vegetable Blend is a daily vegetable supplement from Traverse Bay Farms containing ingredients from 20 vegetable, mushroom and plant sources. Each three-capsule serving supplies 2,250 mg of Vegetable Blend. Traverse Bay Farms

That direct definition matters because consumers use many different phrases when searching for this type of product.

Some search for a vegetable supplement.

Others use vegetable capsules, veggie pills, greens capsules or fruit and vegetable supplements.

Veggie Advantage Vegetable Blend was formulated around the same fundamental idea: helping people conveniently increase the variety of plant ingredients represented in their daily routine.

Vegetables, Greens and Mushrooms in One Formula

The formula brings together several categories of plant ingredients.

There are leafy greens.

There are cruciferous vegetables.

There are garden vegetables.

There are mushrooms.

And there are concentrated botanical ingredients.

The combination creates a different nutritional profile than simply offering a single greens powder or one vegetable extract.

"Most people have vegetables they eat regularly and others they almost never eat," LaPointe said. "Someone may eat carrots and broccoli every week but rarely eat artichoke, asparagus, kale or mushrooms. The concept behind Vegetable Blend is variety."

A Vegetable Supplement Is Not a Replacement for Eating Vegetables

Traverse Bay Farms deliberately positions Vegetable Blend as a supplement to a healthy diet.

Whole vegetables still matter.

They contain water, fiber and the complete food matrix that comes from eating the vegetable itself.

Veggie Advantage Vegetable Blend is intended to complement that routine rather than replace it.

But convenience matters, too.

People travel.

Work schedules change.

Fresh produce spoils.

Meal plans fall apart.

Some days simply aren't ideal vegetable days.

That's where a capsule format can fit.

"No chopping. No blender. No green drink," LaPointe said. "Keep eating vegetables. Keep making salads. Keep roasting broccoli. Vegetable Blend simply provides another way to add plant variety to an everyday wellness routine."

Concentrated Extracts Help Deliver Greater Variety

Another feature of the formulation is the use of both traditional powders and concentrated extracts.

That distinction allows several plant ingredients to be included within the three-capsule serving while keeping the product convenient to take.

The goal wasn't to create the biggest capsule possible.

It was to create a broad vegetable and plant formula people could realistically use every day.

Each bottle contains 60 vegetable capsules, and the suggested serving is three capsules daily.

Veggie Advantage Expands the Traverse Bay Farms Supplement Line

The introduction of Veggie Advantage marks an expansion beyond the fruit-focused products traditionally associated with Traverse Bay Farms.

The company began with fruit products and Montmorency tart cherries in Northern Michigan in 2001. More than two decades later, Veggie Advantage extends that plant-focused philosophy into vegetables, greens and mushrooms.

"Most consumers know us because of fruit," LaPointe said. "Veggie Advantage gives us an opportunity to apply the same food-first thinking to vegetables."

The new Vegetable Blend also complements Fruit Advantage Fruit Blend for consumers interested in both fruit and vegetable variety.

Traverse Bay Farms has brought the products together within its fruit and vegetable supplements collection. Fruit Blend and Vegetable Blend each provide 2,250 mg from 20 plant sources per three-capsule serving. Traverse Bay Farms

Built for Everyday Use

Veggie Advantage Vegetable Blend requires no refrigeration.

No mixing.

No measuring.

That simplicity is intentional.

"We're trying to remove some of the friction," LaPointe said. "A vegetable supplement doesn't replace good food. It gives consumers another convenient option when they're trying to build more plant variety into everyday life."

Consumers can learn more about the Vegetable Blend capsules with 20 vegetable and plant sources at Traverse Bay Farms.

About Veggie Advantage

Veggie Advantage is a plant-focused supplement brand from Traverse Bay Farms. The brand builds on the company's longstanding experience with fruit-based foods and supplements by extending that philosophy into vegetable, mushroom and plant-based formulations.

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